Let’s talk about something that’s WAY too easy to overlook when building your VA website: your Call to Action (CTA).
It’s not enough to have a pretty site—you’ve got to tell people exactly what to do next. Every single page of your website should guide your visitor toward one clear next step. That could be booking a discovery call, filling out an inquiry form, or purchasing a service package directly.
Whatever it is, pick ONE main CTA and use it everywhere.
Repeat it in your header, footer, and in the middle of your pages if you can. This keeps things simple, direct, and conversion-friendly.
Quick action step:
Take 10 minutes today to audit your site. Open each page and ask yourself, “Is there a clear, visible CTA on this page — and is it the same one throughout my site?” If not, update it so your dream clients don’t have to guess how to work with you.
Because a confused visitor doesn't become a client. A clear CTA changes that. 🙌